Flight School
Connect design thinking, leadership practice, and a journal that travels between sessions.
Instructional designer. Design educator. Visual communicator.
Make it clear.
Make it connect.
I bring design and learning together to help people understand an idea, navigate a challenge, and take the next step.
Explore selected workBrand strategy & identityLearning experience designVisual communication
01 / Selected workDifferent disciplines.
Different disciplines.
A shared sense of purpose.
Graduate design education Learning material design
From a learning goal
to a clear next step.
to a clear next step.
01
Frame→02
Explore→03
Build→04
Refine
Frame→02
Explore→03
Build→04
Refine
Instructional structure + visual communicationGraduate design program
Graduate Course Production
Turn learning goals into connected instruction, purposeful practice, and useful feedback.
VRH Aviation Construction Specialists
Research, positioning, visual identity, and a connected system of brand communications.
Business Performance Labs
Three connected approaches to onboarding, management development, and consultative sales.
Balanced Body Labs
Audience research, brand foundations, voice and tone, and visual identity.
Design Judgment Labs
Two interactive labs connecting visual decisions, useful critique, and purposeful revision.
Presentation Design
Presentation design for design education, human-centered design, and program communication.
Vida Wellness
Identity, print collateral, wayfinding, and website design for a Winter Park wellness spa.
Native
An academic response to a civic-education brief, developed through identity, motion, and stationery.
Campaign & Design Studies
Festival identity, motion, and website concepts alongside campaign, sound, poster, and typographic studies.
02 / A little contextA designer’s eye.
A designer’s eye.
An educator’s perspective.
I’m Ryan McClung, an instructional designer and design educator. My work connects graduate course development, interactive learning experiences, brand strategy, visual identity, and presentations.
Across those disciplines, I’m interested in the same question: how can a thoughtful design decision help someone understand, act, or improve?
I work from research and a clear purpose, connect the details into a coherent experience, and make room for feedback and refinement.
Start a conversation01
Understand first.
Get close to the audience, the context, and the problem before deciding what to make.
02
Connect the pieces.
Align strategy, language, visuals, and interaction around a clear purpose.
03
Build. Learn. Refine.
Make the idea tangible, invite useful feedback, and use what emerges to guide the next iteration.
Let’s make the
next connection.
ryan.mcclung@gmail.com Design opportunities. Learning challenges. Good conversations.
Curious how this portfolio was built? Read the process ↗