I bring design and learning together to help people understand an idea, navigate a challenge, and take the next step.
Explore selected workTurn learning goals into connected instruction, purposeful practice, and useful feedback.
Research, positioning, visual identity, and a connected system of brand communications.
Three connected approaches to onboarding, management development, and consultative sales.
Audience research, brand foundations, voice and tone, and visual identity.
Two interactive labs connecting visual decisions, useful critique, and purposeful revision.
Presentation design for design education, human-centered design, and program communication.
Identity, print collateral, wayfinding, and website design for a Winter Park wellness spa.
An academic response to a civic-education brief, developed through identity, motion, and stationery.
Logo exploration, motion design, promotional video, and website concepts.
Different communication problems, explored through campaign, sound, theatre graphics, and distinctive marks.
Always asking a better question.I’m Ryan McClung, an instructional designer and design educator. My work connects graduate course development, interactive learning experiences, brand strategy, visual identity, and presentations.
Across those disciplines, I’m interested in the same question: how can a thoughtful design decision help someone understand, act, or improve?
I work from research and a clear purpose, connect the details into a coherent experience, and make room for feedback and refinement.
Start a conversationGet close to the audience, the context, and the problem before deciding what to make.
Align strategy, language, visuals, and interaction around a clear purpose.
Make the idea tangible, invite useful feedback, and use what emerges to guide the next iteration.
Design opportunities. Learning challenges. Good conversations.